BELLAMI, the world’s leading hair extension brand, has announced the return of its annual showcase event in Las Vegas from September 29th to October 1st, 2024. The three-day event, held at The Palms Hotel, promises to bring together hair stylists and extension artists from around the globe for a unique experience combining creative inspiration, cutting-edge education, and industry recognition.
BELLAMI President Mary Burns expressed excitement about the event’s return, highlighting its role in celebrating artistry and innovation within the hair extensions industry. The showcase will offer attendees a first look at BELLAMI’s Advanced Education offerings for 2025 and introduce new product innovations, including a collection aimed at expanding the brand’s reach to a more diverse and inclusive audience.
The event’s lineup features an impressive roster of industry leaders and educators, including renowned stylists such as Eric Vaughn, Senada Ceka, Justin Toves-Vincilione, and Andrew Fitzsimons. These experts will lead informative mainstage presentations, business panels, and advanced hands-on classes, covering a wide range of topics from extension techniques to bridal styling and business growth strategies.
A key component of the showcase is the introduction of ‘Look & Learn’ classes, which serve as a pilot program for BELLAMI’s comprehensive educational series planned for 2025. These classes offer an intimate learning environment with a maximum of 100-200 participants, allowing for close interaction with industry leaders. Topics include mastering extension methods, bridal hair styling, cutting techniques, and iconic styling for celebrity clients.
The showcase will also feature THE BELLAMIs, described as the hair extension industry’s only awards for artistic and technical merit. The awards ceremony, scheduled for September 30th, will recognize outstanding stylists across eight categories, with winners receiving a $3,000 cash prize and promotional exposure through BELLAMI’s various platforms.
This event underscores BELLAMI’s commitment to education and innovation in the hair extension industry. By providing a platform for knowledge sharing, networking, and recognition, BELLAMI aims to elevate the skills and profiles of hair professionals worldwide. The showcase also serves as a launchpad for new products and techniques, potentially shaping trends in the hair extension market for the coming year.
For the hair styling community, this event represents a significant opportunity for professional development and industry connection. The combination of educational sessions, networking opportunities, and the awards ceremony creates a comprehensive experience that can benefit stylists at various stages of their careers.
Tickets for The BELLAMI Showcase are available at different price points, ranging from $149 for early bird admission to $399 for VIP access. Additional class tickets and bundle packages are also available, catering to different levels of participation and learning interests.
As the BELLAMI Showcase approaches, it stands as a testament to the brand’s position as an industry leader and its dedication to fostering growth and excellence in the hair extension field. The event not only showcases BELLAMI’s latest innovations but also reinforces the brand’s role in shaping the future of hair styling and extension artistry.
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