
Park County, Montana, has deployed an innovative digital signage solution to overcome communication barriers in its expansive rural landscape. By implementing NoviSign’s digital signage software, the county has created a comprehensive system to disseminate critical information to residents and visitors, particularly during emergencies.
The digital signage network is strategically positioned in multiple high-traffic grocery stores, allowing county officials to centrally manage and rapidly update content from the courthouse. This approach ensures that even residents with limited internet and cell service can access essential emergency alerts, government announcements, community events, and tourist information.
Laurel Desnick, Health Officer and Emergency Management representative, highlighted the system’s significance, noting that NoviSign enables real-time information delivery when and where people need it most. The technology bridges communication gaps by providing immediate, centralized updates across multiple locations.
The deployment offers multiple critical benefits, including improved emergency response capabilities, enhanced community engagement, and more effective information dissemination. By placing digital screens in regularly visited locations, Park County ensures that vital information reaches a broader audience, even in areas with restricted technological connectivity.
The digital signage system allows for rapid content creation, editing, and scheduling, which reduces the potential for misinformation and ensures consistent messaging during time-sensitive situations. This approach transforms how rural communities can communicate critical updates, creating a more informed and connected local population.
NoviSign’s solution joins a growing trend of government entities leveraging digital technology to improve public communication. The platform’s cloud-based software enables remote content management across various displays, providing an intuitive and reliable communication tool for municipalities nationwide.

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