Wellness products company Endexx Corporation has reported substantial financial progress in its Q4 2024 results, demonstrating significant revenue growth and strategic positioning for future market expansion. The company, trading under OTC: EDXC, revealed a 164% year-over-year revenue increase, reaching $632,000, while improving its gross margin to 46.5%.
Interim CEO Brad Listermann outlined the company’s comprehensive strategy to drive growth through multiple key initiatives. These include securing major distribution agreements, expanding product lines, and enhancing e-commerce capabilities. A notable partnership with American Shaman, a wellness retailer, will introduce HYLA’s zero-nicotine products to 40 stores, with potential expansion to 300 locations.
The company is preparing to launch a new nicotine-free pouch line in early 2025, targeting online sales platforms and leveraging fewer regulatory constraints compared to traditional vaping products. Additionally, Endexx has restructured its financial approach by reducing operating expenses while simultaneously increasing revenue.
Key strategic developments include the appointment of Doug Williams, CPA, as Fractional CFO to ensure stronger financial oversight, and debt restructuring through equity conversions. The company has also removed its Yield sign from OTC Markets listing, signaling improved transparency and compliance.
International sales remain a promising growth avenue, with ongoing overseas order fulfillment and expansion discussions in multiple regions. Endexx’s HYLA division continues to focus on plant-based, nicotine-free wellness products that cater to evolving consumer preferences for healthier lifestyle options.
Looking forward, Endexx aims to finalize large-scale distribution agreements, introduce innovative products, and secure more favorable funding terms based on its demonstrated revenue growth and market expansion potential.
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