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Raleigh-based Vertical IQ has demonstrated substantial growth and innovation in 2024, introducing multiple features designed to enhance its Industry Intelligence platform and provide more comprehensive business insights.
The company significantly expanded its product capabilities through several key developments. Its new Localized Industry Data offering provides users with targeted market insights, including industry density trends, company numbers, employment statistics, and wage information.
Vertical IQ’s platform now offers expanded functionality, including a new Resource Center for user guides and training, enhanced co-branding options, and improved data export capabilities. The company also added numerous industry profiles, bringing its total to over 920 profiles covering more than 97% of revenue-generating industries in the U.S. and Canadian economies.
A notable addition to the platform includes Merchant Services-focused Prep Sheets, which provide tailored insights and critical industry questions to help professionals prepare more effectively.
Beyond technological innovations, Vertical IQ has also distinguished itself through its VIQcares program, an employee-led initiative that provides paid time off for volunteering and supports charitable causes meaningful to team members.
Company leadership remains optimistic about future growth. President David Buffaloe highlighted the organization’s strategic vision, emphasizing continued focus on enhancing customer experiences, expanding market reach, and driving product innovations to help sales and advisory professionals navigate complex business landscapes.
The company’s commitment to providing comprehensive, user-friendly industry intelligence positions Vertical IQ as a significant player in helping businesses understand and analyze market dynamics.
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